How Dare Six Apart Try to Make Money!

Movable Type 3.0 is out, and the MT faithful are pissed at Six Apart for having the temerity to try to make money on their product.

I haven't familiarized myself with the pricing structure, but it does sound expensive compared to Movable Type 2, which was... free. You know, everybody's much loved, versatile, powerful Movable Type 2 which they can continue to use with all of its features, which was... free.

Yes, MT has benefitted tremendously from a community of developers who have created dozens of plugins that make MT far more useful than its core engine, and yes, I'm sure a lot of people have donated what they could to Six Apart in the past, and both of those groups of people are probably a little bit stung.

But you have to consider the alternative... if Six Apart gives the full-blown, unrestricted version of Movable Type 3 away on the same honors system basis, they're not going to be able to sustain themselves as a company and continue development.

A good many of the angry TrackBacks to Mena Trott's announcement mention that alternatives X, Y, and Z are free/cheaper, and threaten to abandon Movable Type forever.

My speculatation that all those free alternatives are part of the reason Six Apart is pursuing a new, aggressive pricing structure. If MT 3.0 had been priced at pretty much anything but free, people would still go storming off to the other free tools out there. The grass-roots fan base is nothing if not devoted, but it's not where the money is*. Six Apart may have a good many more corporate clients than we lay users suspect, and people who make informed purchasing decisions for companies generally don't mind paying a premium for software that works well. Is it a bummer for single, non-commercial users? Sure. Are Ben and Mena evil? No, they run Six Apart, whose flagship product is Movable Type. Is Six Apart evil? No, they're a business whose primary objective is to sustain itself, which means making money. I don't think the new pricing is a money grab, I think it's an anticipation of a shift in customer base.

Bottom line, MT 2 is a nice tool for running a weblog, it's still free, and nobody is forcing anybody to upgrade. I'm glad I'm not the only one who doesn't feel particularly betrayed/dismayed:

*Yes, there are plenty of hobby users who did make donations... but I expect there are a lot more who didn't. (I didn't, and I have more than 300 entries in my MT site.)

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Andy Chase
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